our empire
Our brands
Who we are
about soft coffee
At Soft Coffee, we believe that every person who comes to do business with us becomes a part of our family.
join us
interested in franchising with us?
We are a holdings company with a franchising program that allows entrepreneurs to join the family and run their own CAPPELLO, BLACK, Nonna’s, Cappino, or Strada. We work closely with our franchisees to ensure that they receive the support and resources they need to succeed, including site selection, store design, training, and marketing. With Soft Coffee’s proven business model and commitment to quality, becoming a franchisee is a great opportunity to be a part of a successful and supportive community.
Over 25 years ago, Soft Coffee began as a small restaurant with just four tables in an office park. Since then, it has grown exponentially with its anchor brand, CAPPELLO, leading the way, and now has over 100 stores across Southern Africa and beyond. Despite this growth, Soft Coffee remains committed to its mantra of ‘familiness,’ welcoming everyone, from suppliers to franchisees, as part of the family.
Why franchise with Soft Coffee?
- Strong support structure
- Exceptional relationships across the market
- You will never walk alone
- Strong brands in the portfolio
- Flexible environment
Be part of the Soft Coffee family and legacy. Join us now with franchise opportunities available for CAPPELLO, BLACK, Nonna’s, Capinno, and Strada.
Franchise submission form
Fill out this form and one our team will contact you.